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- The 3 Key Personal Branding Challenges In the complex society we live in today, is has become imperative to ensure that your personal brand is a vibrant and well-rounded one. This always sounds much easier said than done but then, it is the reality and you just have to deal with it. A personal brand is...
The Great American Beer Did I say American?  I meant Belgian, or South African, and worse - CANADIAN.  Just kidding you goofy neighbors to the north, no hard feelings eh?  What are we talking about?  Let's say I've had a bad day and on the way home stop at a grocery store to...- {iStyle} Social Media Bloggettes & the Haute Fashion idiots who IGNORE them ...a “Social Media Guru/PR Expert” handling a makeup brand or fashion line who is an idiot with absolutely no grasp of social media, professional decorum and who treats their brand’s outlet as if it was their own personal Facebook page.
Top Five Reasons Corporate Blogs Are Vital As more companies get into the world of corporate blogging, the word is spreading that this is a great way to reach out to the public. There are five specific benefits that any company can reap as a result of setting up a corporate blog. 1. Cheap means of marketing....
Marketing the Smart Way with Corporate Blogging Corporate blogging is a great way to market your products to the public, but you’ll need to walk that fine line between over commercialization and a total lack of promotion. The main reason that many companies set up their own blog is to find ways to attract new customers and...- BUD - An American Company No More! What would 1 Share Purchased 24 Years ago of Anheuser-Busch be Worth When it Was Finally Sold Yesterday While it has been in the news recently, it became official yesterday, Anheuser-Busch is no longer an American Company. That's right, your favorite domestic beer company is now owned by beer GIANT InBev - you can find some full articles HERE, HERE and HERE. Never heard of InBev?  Guess Again - from...
Use Twitter to Find a Job The Twitter craze is real… that’s for sure. Companies are hiring people to be there Twitter liaisons' (example: Pizza Hut, or “The Hut”). Social media director positions are being posted that list having at least a few hundred Twitter followers as a pre-requisite. So, why aren’t you utilizing Twitter to...- How a Home Business Can Create a Big Brand Most home and small business owners will scoff at the mere mention of the word branding for their business. At a juncture in their business where every penny is being watched to ensure movement toward eventual profits, branding hasn’t even entered the equation. The real truth is that all businesses...
Why Private Label Products Are Cheaper Than Name Brand You’re in the grocery store shopping for cereal. Your 8-year old boy is talking about how excited he is to have a bowl of Lucky Charms when he gets home. To his disgust, your throw a bag of “Marshmallow Mateys” into the cart. He starts crying because it’s not Lucky...
House of Cards By William D. Cohan A firm that was established on May 1, 1923, and stayed through the 1929 crash and the Great Depression, had been ruined by bad management and the crisis of 2008. In famous March 2008 when the 85-year-old firm Bear Stearns crashed and burned in little over a week, it became...
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